Privacy Policy
We are committed to protecting your Personal Data and your privacy.
This Privacy Policy explains how we collect and store the information you provide through the website https://vividmeritavance.com (the Kelvorra Trading).
The following principles apply:
We want you to make informed decisions about how your Personal Data is used and processed. We use various methods to keep you informed and will provide specific details when relevant. We're also happy to address any questions about applicable legal limitations.
1. The Scope?
This policy describes the Personal Data that Kelvorra Trading collects from natural individuals, including how it is processed, shared with third parties, and secured.
This Policy applies to information relating to an identified or identifiable natural person. An identifiable natural person is someone who can be identified directly or through a combination of information we hold or can reasonably access.
"Processing" refers to any operation involving the use or collection of Personal Data, including its management, structuring, and storage.
Our services are intended for general audiences aged 18 and above. We do not knowingly collect Personal Data from individuals under 18 or permit them to use our services. If we become aware that such data has been collected, we will delete it promptly.
2. What Personal Data Do We Hold About You?
When you access our services, channels, or website, we collect personal data. Depending on the situation, we may request it directly from you, gather it by analysing how you use our services or channels, or receive it from our third-party partners.
3. You are not required to share personal information with us. However, choosing not to do so may affect our ability to provide our Services or your access to the website.
Providing personal data is not required. However, withholding it may prevent us from delivering the Services or restrict your access to the website.
4. What personal data do we collect? When you visit our website, we collect the following personal data from you:
This includes data about your online activity, traffic information (such as IP address, access dates and times), language settings, software crash logs, browser type, and device details. This information is non-personal and cannot be used to identify you.
Personal Data We receive from you: any personal data you voluntarily provide when connecting to a third-party online trading platform through Us.
Personal information you provide to third-party platforms to facilitate trade: this includes your full name, address, phone number, and email address.
5. Legal Basis and Reasons for Processing Personal Data
Your personal data is processed by the Company for the purposes described in this section, in accordance with the applicable legal basis.
The Company may only process personal data concerning you where a valid legal basis exists. The legal grounds on which the Company relies to process your personal data are:
- By submitting personal data through this Website, you consent to its processing and transfer to a third-party trading platform.
- We or a third party may process your data to pursue legitimate interests — such as improving our Services or defending legal claims.
- Processing is required to fulfill a legal obligation.
For more details on how we process personal data to protect legitimate interests, please contact us by email.
Below are the reasons and legal grounds on which we may use the personal data you provide.
Scope, Legal Basis
1. At your request, we may share your personal data with third-party companies to facilitate access to digital trading.
You have consented to the processing of your personal data for one or more purposes.
2. We use your personal data to respond to your questions, requests, and concerns about our Services.
Processing data is necessary to serve the legitimate interests of the Company or a relevant third party.
3. Personal data is processed to meet applicable legal, administrative, or judicial obligations.
Processing is required to meet our legal obligations.
4. We may use personal data to improve our Services. This includes crash reports and malfunction data collected in connection with the Services.
Processing of personal data may also be necessary to serve the legitimate interests of the Company or a third party.
5. To prevent fraud and misuse of our Services
Processing must serve the legitimate interests of the Company or a third party.
6. To carry out and manage activities required to deliver Our Services — including back-office operations, business development, strategic decision-making, and oversight functions.
Processing in accordance with the legitimate interests of the Company or a third party.
7. We use statistical and other analytical techniques to inform decisions across a range of issues.
Processing data is necessary to serve the legitimate interests of the Company or a relevant third party.
8. To protect our rights, interests, and assets — as well as those of third parties — we may process Personal Data in accordance with applicable laws, regulations, agreements, and relevant terms and policies, including to establish and defend legal claims.
Processing data is necessary to serve the legitimate interests of the Company or a third party.
6. Sharing Personal Data with Third Parties We may share your personal data with third parties in the following circumstances: Service Providers: We work with trusted third-party service providers who assist in operating our platform, processing transactions, and delivering services on our behalf. These providers are contractually required to handle your personal data securely and only for the purposes we specify. Legal and Regulatory Obligations: We may disclose your personal data when required by applicable law, regulatory authority, court order, or government request. This includes disclosures necessary to comply with legal processes or to protect the rights, property, or safety of our users and the public. Business Transfers: In the event of a merger, acquisition, restructuring, or sale of assets, your personal data may be transferred to the relevant third party as part of that transaction. You will be notified of any such change where required by law. With Your Consent: Where you have provided explicit consent, we may share your personal data with third parties for purposes stated at the time of collection. We do not sell your personal data to third parties. Any third party receiving your data is bound by confidentiality obligations and permitted to use it only for the purposes for which it was disclosed.
We may share your Personal Data with third-party service providers that support our operations, including hosting and storage providers, as well as user experience analytics services. At your request, we may transmit specific Personal Data to third-party trading platforms. In such cases, your Personal Data will be governed by the privacy policies of those platforms. Your Personal Data may be shared with more than one trading platform. We may also share Personal Data with affiliated entities or business partners where doing so enables us to maintain, enhance, or improve the products and services we offer. Where necessary to protect the rights or assets of third parties, we may disclose Personal Data to regulatory, local, or other relevant official authorities. We may share your Personal Data with prospective investors, acquirers, or lenders — whether in connection with the Company or any other entity within our group — in the event of a transaction, including the sale or transfer of assets, or as part of any merger, restructuring, consolidation, or insolvency proceeding involving the Company or any entity within the group.
7. Third-Party Cookies and Services
We may work with third-party service providers, including advertising networks and analytics companies, that operate on our website. These third parties may also use cookies or similar tracking technologies.
Cookies are small text files placed on your device when you visit the website. They collect information about your browsing habits and preferences to improve your experience, remember your settings, and tailor the content and services presented to you. Cookies are also used for statistical and analytics purposes.
We use two types of cookies. Session cookies are temporary and are deleted from your device once you close your browser. Persistent cookies remain on your device after your browser is closed and allow the website to recognize you as a returning user, making it easier to access the website on subsequent visits.
Types of Cookies:
We may use them based on their purpose:
1. Essential cookies only
These cookies are required to access the features you use and navigate our website. They enable your device to download and stream data, deliver the information, products, and services you request, and allow you to return to pages you've previously visited.
Session cookies collect personal data — such as your username and last login date — to verify that you are logged in. They are automatically deleted when you close your browser.
2. Functionality Cookies
Cookies help us recognize you when you visit our site and remember your preferences.
Session cookies collect personal data — such as your username and last login date — to verify that you're logged in. They are automatically deleted when you close your browser.
3. Cookies for performance
We use cookies to collect performance data and analyze how our website is used, helping us continually improve the experience.
Cookies store anonymous data that is not linked to any identifiable natural person. Some cookies are deleted when you close your browser, while others remain valid indefinitely.
Cookies are blocked or removed
To block or remove cookies, adjust your browser's settings. Use the links below for guidance on the most widely used browsers.
- Firefox
- Microsoft Edge
- Google Chrome
- Safari
Please note that disabling certain site functions may cause some or all features to behave unexpectedly.
Online Tracking Notice
This service does not currently support do-not-track signals.
8. How We Retain Your Personal Data
We retain your personal data for as long as necessary to fulfill the purposes described in this Policy, or for longer periods where permitted by applicable law, regulations, or orders.
We will share your information with third-party trading platforms for 12 months. If you consent to continued sharing, we will extend this for a further 12 months.
We regularly review the personal data we hold to confirm it is no longer required.
9. Transfers of Personal Information to a Third-Party Country or International Organisation
Your personal data may be transferred to other countries or shared with international organizations outside the country where you reside. The Company takes all necessary steps to safeguard your personal data and ensure you retain the right to assert your rights and access effective legal recourse.
These protections apply to all individuals residing in the EEA (European Economic Area).
- Transfers to a third country or international organisation are permitted where the European Commission has determined, under Article 45(3) of Regulation 2016/679 (the "GDPR"), that the recipient jurisdiction provides an adequate level of protection for personal data.
- This transfer is made under a legally binding and enforceable agreement between public entities or authorities, as provided under Article 46(2)(a).
- This transfer was carried out in accordance with standard data protection clauses adopted by the EU Commission under Article 46(2)(c) of the GDPR. These clauses are available at https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/model-contracts-transfer-personal-data-third-countries_en.
To learn about the security measures used to protect your personal data when it is transferred to third-party countries or international organisations, contact us at info@vividmeritavance.com
10. Protecting Your Personal Data We take the security of your personal data seriously and implement appropriate technical and organizational measures to protect it against unauthorized access, accidental loss, alteration, or disclosure. While we apply robust safeguards, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security, but we continually review and update our security practices to address emerging risks. Access to your personal data is restricted to employees, contractors, and third parties who have a legitimate need to process it. All such parties are bound by confidentiality obligations and may only process your personal data on our instructions. In the event of a personal data breach that poses a risk to your rights and freedoms, we will notify the relevant authorities and, where required, affected individuals in accordance with applicable obligations and within the timeframes prescribed. You are responsible for keeping any access credentials associated with your account confidential. If you suspect unauthorized access or a security incident involving your personal data, contact us immediately.
We have taken appropriate organizational and technical measures to protect Personal Data, including against accidental or unlawful destruction, loss, or alteration.
We cannot guarantee that the security of your Personal Data will be maintained without error, nor can we be held liable for any indirect, incidental, or consequential damages arising from the use or disclosure of Personal Data. This includes, but is not limited to, disclosures resulting from transmission errors, unauthorized third-party access, or other causes beyond our control.
Where required by legal or other obligations beyond our control, we may be required to disclose your Personal Data to third parties, including public authorities. We cannot control the level of security those third parties apply to your Personal Data in such circumstances.
Personal Data cannot be transmitted over the internet with complete security. We cannot guarantee the security of Personal Data you transmit to us through the internet.
11. Links to Third-Party Websites
Our website may contain links to third-party websites and applications. These sites and apps are not under our supervision or control, and we are not responsible for how they collect or process Personal Data. This Policy does not apply to any actions taken through third-party sites or apps.
Before accessing or using any third-party website or application, we recommend reviewing their privacy policy. Exercise caution when deciding whether to share any Personal Data with them.
12. Updates to This Policy We may update this Policy from time to time. Any changes will be posted on this page, and where appropriate, we will notify you directly. Continued use of our services after changes are posted constitutes your acceptance of the revised Policy. We recommend reviewing this page periodically to stay informed.
Before visiting any third-party website or app, read its privacy policy carefully. Be mindful of any personal data you choose to share with them.
13. Your rights regarding your personal information
You have the right to request that we verify the accuracy of Personal Data collected about you, correct any inaccuracies, and delete any Personal Data we no longer require. You may also restrict the scope or type of processing applied to your personal information.
If you are a resident of the EEA, please refer to this page:
These rights apply to the information you provide in connection with your Personal Data. To exercise any of these rights, please send a written request to the email address below.
Access Rights
The Company can verify whether your Personal Data is being processed. If it is, you may request access to that data.
We will provide an electronic copy of the Personal Data currently being processed and may charge a reasonable fee for additional copies. Data will be provided electronically upon request.
The right to access Personal Data must not infringe on the rights and freedoms of others. Where a request would be detrimental to another person's rights or freedoms, the Company may refuse or limit its response accordingly.
Right to Rectification
You have the right to request correction of inaccurate Personal Data. Where Personal Data is incomplete, you may request that it be completed, taking into account the purpose of processing.
Right to Erasure
This right applies where: (a) Personal Data is no longer necessary for the purpose for which it was collected or processed; (b) you withdraw consent and no other legal basis for processing exists; (c) you object, on grounds specific to your situation, to processing based on legitimate interests pursued by us or a third party; (e) Personal Data has been unlawfully processed; or (f) Personal Data must be erased to comply with a legal obligation.
This right does not apply where processing is necessary: (a) to comply with a legal obligation under European Union or Member State law; or (b) to establish, exercise, or defend legal rights.
Processing Restrictions
If you have concerns about the accuracy of your Personal Data, you may request that the Company restrict its processing.
Where processing is restricted, Personal Data may only be retained with your consent, or to establish, exercise, or defend legal rights, to protect the rights of another individual, or where there is a significant public interest within the European Union or a Member State.
Right to Data Portability
Where processing is carried out by automated means and is based on your consent or a contract to which you are party, you have the right to receive your Personal Data in a structured, commonly used format.
You may also request that your Personal Data be transferred directly to another controller, where technically feasible. Exercising this right does not affect your right to erasure, and it must not infringe on the rights or freedoms of others.
Right to Object
You have the right to object at any time to the processing of Personal Data concerning you that is based on legitimate interests pursued by the Company or a third party, including profiling based on those interests. Where we cannot demonstrate compelling legitimate grounds that override your rights, freedoms, or interests, or where processing is not necessary for the establishment, exercise, or defense of legal rights, we will cease processing.
Regarding direct marketing, you have the right to object at any time to the processing of your Personal Data for that purpose.
Right to Withdraw Consent
You may withdraw your consent to our processing of your Personal Data at any time. Withdrawal does not affect the lawfulness of any processing carried out prior to that withdrawal.
You have the right to lodge a complaint with your supervisory authority.
You may submit a complaint to a supervisory authority established by a Member State to protect individuals' fundamental rights in relation to the processing of Personal Data within the European Union.
European Union and Member State law may limit the rights described in this section 13 as they relate to your Personal Data.
We will respond to requests made under your rights in section 13 within one month of receipt. Where necessary, this period may be extended by up to two additional months depending on the complexity and volume of requests. We will notify you of any extension within one month of receiving your request, along with the reasons for the delay.
Unless otherwise provided under section 13, information provided in response to a valid request will be supplied free of charge. Where requests are manifestly unfounded or excessive, particularly where they are repetitive, we may charge a reasonable administrative fee or decline to act.
Where we have reasonable doubt about the identity of the person making a request, we may ask for additional information to verify their identity.